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26 Sep 2017

Think of an ad that’s stayed with you. Or a speech you heard someone give that had a lasting impact. Is it the brand or product that you remember being advertised or represented in these situations? Or is it something deeper – a story?

Most likely. Because stories inspire. They create meaning and connection.

We spoke to Managing Director of Ogilvy Brisbane, and former head of APAC Large Advertiser Marketing at Facebook, Ben... Read more